Canva never fails to impress us with its innovative features and user-friendly interface.
But have you ever wondered about the numbers behind this design powerhouse?
Well, keep reading to discover over 20 Canva statistics that will make you say, “Wow, I didn’t know that!”
Let’s jump right in!
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What is Canva? A Company Overview
Canva, the popular online design platform, has come a long way since its launch on 2013, in Perth, Australia.
Founded by Melanie Perkins, Cliff Obrecht, and Cameron Adams, Canva has become a major player in the industry, attracting millions of users every month.
What’s even more impressive is that Canva offers both free and pro subscriptions, with the free option being more than enough for personal projects.
So whether you’re a social media manager, a small business owner, or simply someone bursting with creative ideas, Canva is here to help you bring those ideas to life.
Canva Statistics 2024 (Users, Facts & More)
Canva had a big year in 2023, achieving record-breaking growth and reaching numerous milestones.
They have constantly pushed the boundaries of creativity by launching a wide range of innovative products. And let’s not forget about the game-changing rise of AI tools within the Canva platform!
So, what can we expect from Canva in 2024?
Let’s dive into some exciting statistics that you must know!
1. Canva was founded by Melanie Perkins, Cliff Obrech, and Cameron Adams
They launched this platform in August 2013 from Sydney, Australia with a simple goal in mind: to make design easy for everyone.
The idea behind Canva was born out of a frustration that many people faced in the early 2000s (it was 2007).
Melanie was teaching her university classmates how to design using complex programs like InDesign and Photoshop.
These programs were challenging to learn and use for many at the time. But Melanie believed that the problem wasn’t with the people, but with the software itself.
And that’s when the idea to make design accessible to everyone and create a platform that anyone could use, no matter their budget or design skills, was born.
2. Canva now has 170 million users in 190 different countries
Canva is constantly expanding its reach and making waves in the online design world.
One impressive stat that showcases their incredible growth is that Canva now has 170 million users spread across 190 different countries.
Their community is growing at an astonishing pace, and it’s no wonder why.
They hit the milestone of 60 million users back in September 2021, and by October 2022, they had reached a 100 million monthly users. Fast forward to the end of 2022, and Canva already had 110 million monthly users, with no signs of slowing down. And now, at the end of 2023, they have achieved an impressive 170 million monthly users in 190 countries.
It’s incredible to think that nearly a decade ago, Canva was just launching.
But now, it’s become a go-to platform for millions of creatives, businesses, and individuals around the world. This statistic shows just how popular and valuable Canva has become in helping people bring their ideas to life.
With its user-friendly interface and endless creative possibilities, it’s no surprise that Canva has captured the hearts of millions.
3. Canva is used by over 90% of the Fortune 500 companies
If you’re curious about the impact Canva has made in the business world, you’ll be amazed to know that it is used by over 90% of Fortune 500 companies.
This means that some of the biggest and most successful companies out there trust Canva to create their visual content. So, if you’re thinking about giving Canva a try, take it as a sign that you’re heading in the right direction.
4. Canva is available in more than 100 languages
Canva made sure that language isn’t a barrier for anyone looking to design stunning visuals. With Canva being available in more than 100 languages, you can create designs in a language that speaks to you.
Whether you’re fluent in English, Spanish, French, or even Tagalog, Canva has got you covered.
5. Canva has a team of 4000 talented individuals worldwide
Canva is a power-packed platform that has a team of 4000 talented individuals spread across the globe.
Back in 2015, they had a small team of just 50 employees.
This statistic truly showcases the growth that Canva has achieved over the years. It’s incredible to see how a small team has evolved into a global force in the design world.
6. More than 200 designs are created with Canva every second
Whether you’re a graphic design pro or just starting out, Canva is the go-to tool for creating eye-catching designs.
But did you know that more than 200 designs are created with Canva every second? That’s right, every single second!
That means while you’re reading this paragraph, hundreds of beautiful designs are being brought to life.
7. Over 20 billion designs have been created in Canva
In 2023, Canva achieved a huge milestone that showcased just how popular and powerful their design platform has become.
They reached an incredible 15 billion designs created in February, and by the end of the year, they surpassed the 20 billion mark!
That’s more than 6 billion new designs created in just one year. It’s like having 280 designs created every second, 16,000 every minute, or even one million each hour!
8. 95% of the team at Canva is proud to work there
Canva continues to impress with their outstanding work culture, as shown by the statistic that 95% of their team members are proud to be a part of the company.
When you love where you work, it brings out the best in you and fuels your motivation to succeed.
And that’s not all – 90% of Canva employees would recommend it as a great place to work.
9. Canva was valued at $40 billion in September 2021
This Australian online design and publishing platform, Canva, was valued at $40 billion in September 2021.
This just goes to show how important visual communication has become in today’s world.
As Canva co-founder and CEO, Melanie Perkins, puts it, “Visual communication has emerged as a universal need for teams of every size across almost every industry.”
So, it’s no surprise that Canva is constantly pushing the boundaries, introducing new features like Canva Docs and AI tools. These additions are designed to make your design process even easier and more efficient.
10. Canva has been recognized as one of TIME’s TIME100 Most Influential Companies for 2023
Canva has been recognized as one of TIME’s TIME100 Most Influential Companies for 2023.
This means that Canva, an online design platform, has made a significant impact in the industry and is considered one of the most influential companies by TIME magazine.
11. Over 60 million students and teachers are using Canva
Canva has been providing students and teachers around the world with free access to Canva for Education since December 2019.
Canva for Education is a specialized product designed for K-12 education, offering a comprehensive range of visual communication tools along with extra features tailored specifically for the classroom.
The great news is that now over 60 million students and teachers are using Canva for visual collaboration and communication.
12. Canva is most commonly used by companies in the Higher Education industry
According to Enlyft data, the companies using Canva are most often found in the Higher Education industry.
It means that a lot of educational institutions, like colleges and universities, are using Canva to create amazing designs and visuals.
So, it’s not just a tool for creating social media posts. Canva can be a valuable asset for your business, whether you’re in the education field or any other industry.
13. Canva is most popular among users in the United States
If you’re curious about Canva’s user base and where they come from, here’s an interesting stat for you: The United States has the highest number of Canva users, followed by Brazil, Mexico, the Philippines, and India according to Similarweb.
It just goes to show that people from all over the world are choosing Canva to bring their design ideas to life.
14. The majority of Canva’s audience is female, making up 60.30% of their user base
Approximately 60.31% of the users on Canva.com are women, while 39.69% are men, according to Similarweb data. This means that there is a slight majority of female users on Canva.
In addition to that, the largest age group of visitors falls within the 25-34 year old range.
These statistics show that Canva is a platform that appeals to a diverse audience, regardless of gender or age.
15. On average, people spend around 10 minutes and 30 seconds on Canva.com
If you’re curious about the impact Canva has had on people’s lives, here’s a stat that’ll blow you away: as of December 2023, the average duration of time spent on Canva.com is 00:10:30.
This statistic highlights just how valuable and beneficial this platform is for people like you who are looking to create stunning designs.
16. Canva supports over 500,000 nonprofit organizations globally
Canva, the ultimate design tool for everyone, has some impressive statistics that you really need to know.
Did you know that Canva empowers over 500,000 nonprofits worldwide? That’s right!
From small local organizations to global giants, nonprofits are using Canva to create stunning designs that make a real impact. And together, these nonprofit teams have created over 150 million designs!
17. Canva has become a key skill for over 1.2 million LinkedIn users, with a significant 100% growth in the last year
This stat is something that will surely make you excited about using Canva! As design becomes a crucial skill in the workplace, it’s fascinating to know that over 1.2 million people now proudly list Canva as a core skill on their LinkedIn profiles.
And there has been a nearly 100% increase in the past 12 months alone in 2023.
This just goes to show how valuable and sought-after this graphic design platform has become.
18. In 2022, Canva introduced the Visual Suite during their first global event called Canva Create
Canva has been on a roll lately, and in 2022, they launched the Visual Suite at their first global event, Canva Create. This suite includes Docs, Websites, and Whiteboards, bringing a whole new level of creativity to your fingertips.
It’s like having your very own design studio right at your desk.
19. In 2023, Canva introduced ‘Magic Studio’, which brought AI technology into its products
Canva is at it again, breaking barriers and shaking things up in the design world!
In 2023, they introduced ‘Magic Studio’, a game-changing addition that brought AI technology into its products, giving users access to a whole new world of design possibilities.
As of December 2023, these AI products have been used more than 4 billion times. They even earned the well-deserved second place for AI app of the year, right behind Apple.
20. Canva’s writing assistant Magic Write has been used by millions of people to write more than one billion words
Magic Write, Canva’s outstanding writing assistant, has been a great tool for countless individuals since its launch in 2022.
With its remarkable capabilities, Magic Write has helped millions of people craft over one billion words!
So, if you’re feeling a little stuck or unsure about your writing, remember that you’re not alone.
21. Canva has acquired 6 organizations, with their latest acquisition being Flourish on February 2, 2022
Canva has acquired not one, not two, but six companies!
In 2018, they acquired Zeetings, followed by Pexels and Pixabay in 2019. Then, in 2021, they added Smartmockups and Kaleido to their roster.
And just recently, in 2022, Canva acquired Flourish.
Canva’s acquisition strategy is all about enhancing its existing product offerings by bringing in companies that complement its strengths.
Take the example of Flourish, a data visualization startup based in London. This move will enable Canva to take your data visualization game to the next level.
So, there you have it!
As we look ahead to 2024, it’s clear that Canva is going to keep shaking up the design world.
With 170 million users in 190 countries, Canva is reaching all corners of the globe. And if that wasn’t impressive enough, Canva is now available in over 100 languages, making it accessible to even more people.
But it doesn’t stop there.
Canva has taken things a step further by introducing ‘Magic Studio’, a feature that harnesses the power of AI technology.
This innovative addition brings a new level of creativity and efficiency to Canva’s already impressive suite of tools.
So go ahead, give Canva a try, and see what all the hype is about.
And if you’re still on the Canva free version, click here and enjoy 30 days of Canva Pro absolutely free!