Do you want to start a Shopify store but don’t know where to begin?
You’ve seen other businesses like yours with beautiful online stores and you want one too.
You’re not alone.
In this guide, I’ll walk you through the steps of setting up your store, adding products, and customizing your store. By the end of this, you’ll have everything you need to get your Shopify store up and running.
Ready? Let’s get started!
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What is Shopify?
Shopify is a powerful eCommerce platform that enables entrepreneurs to start their own online stores. It was founded in 2006 by Tobias Lütke, Daniel Weinand, and Scott Lake after attempting to open an online store for snowboarding equipment.
And now, Shopify is a platform for over 1.75 million merchants and it’s no surprise that so many businesses rely on it to sell their products online.
With Shopify, businesses can create a professional online store, manage inventory, accept payments, and ship orders all in one place.
Plus, the checkout process is easy to use and they offer a wide range of features that will help you run your business smoothly.
What to Sell on Shopify?
Starting a shop on Shopify is simple and straightforward. You can be up and running in no time, but the question remains — what should you sell?
There are many things that you can sell on Shopify. Some of the things that you can sell on Shopify include physical products, digital products, and services.
You can also sell membership plans, consulting, gift cards, and subscriptions on Shopify. In addition, you can also sell event tickets on Shopify.
How to Start Your Shopify Store
Starting a Shopify store is easy and can be done in just a few steps. You can add products, set up shipping and taxes, and customize your store.
There is no need to worry about coding skills, as Shopify takes care of all of that for you.
Let’s dive in!
Step 1: Sign up for Shopify
First, you need to sign up for a new Shopify account. You can do this on the Shopify website. Once you have an account, you can start creating your store.
The best part is that Shopify offers a 3-day free trial + a month of Shopify for just $1, so you can try out the platform risk-free.
→ Click here to head over to Shopify, enter your email, and hit the “Start free trial” button
After that, Shopify will ask you about your experience. If you have never set up a store before, select “I’m just starting” and then click “Next.”
Where would do like to sell? Simply tick which describes your business most and click “Next” so they can tailor you a better Shopify experience.
Your shop’s name is how customers will find you online, so choose something memorable and easily searchable. Brainstorm a few ideas before deciding on the perfect name for your store. Once done, give a name for it and click “Next.”
Lastly, tell them where your business is located and then click on the “Enter my store” button to complete the signup process.
After all, Shopify will ask you to create an account with them. Simply signup with your Google account or use your email to create a new account.
You’ve finally taken the leap and signed up for Shopify.
You’re now on your way to building your online store.
At this time, you may receive a confirmation email from Shopify asking you to verify your email address. Simply click the link in the email and you’re good to go.
Step 2: Add Your First Product
Adding your first product to your Shopify store is quick and easy. Simply click on the “Add Product” button from your Shopify admin panel.
From there, you will be able to enter your product’s name, description, price, and more. Be sure to add high-quality photos of your product as well.
If there are product photos that you wish to remove the background, you can use tools like Canva’s background remover to get the job done quickly.
Once you have added all the necessary information about your product, click on the “Save” button and your product will be live in your store.
If you feel like you’re stuck somewhere, I highly recommend you take the free course at Shopify’s learning center. This will ensure that you understand everything you need to know about adding products to Shopify and help you avoid any mistakes.
Step 3: Pick Your Domain Name
Your domain name is the way your customers will find you online, so it’s important to choose one that is easy to remember and represents your brand well.
To set up your domain, simply click on the “Add domain” button from the right sidebar.
(You can also find the Domain section by navigating to Settings > Domains from the Shopify admin area.)
By default, Shopify gives you a subdomain (yourname.shopify.com) but you can also register a custom domain name (www.example.com).
Shopify makes it easy to register a custom domain name for your new online store. Click “Buy new domain” and follow this simple guide on Shopify.
Step 4: Customize Your Online Store
You don’t need to be a web design expert to have a beautiful and professional online store. Shopify makes it easy to customize your current theme to match your brand and style.
To start customizing, go to Online Store> Themes, and click on “Customize.”
After that, you’ll be able to edit the look and feel of your website, super easily.
By taking a few minutes to play around with the settings and options, you can ensure that your store looks exactly the way you want it to and functions perfectly for your customers.
You can also choose a different theme for your Shopify store.
There are a variety of themes available, so take some time to browse through them all until you find the perfect one for your store.
Next, you’ll need to add a custom logo to help represent your brand.
To do this, you can use a tool like Tailor Brands.
Apart from the theme customizer, you may also need to pay attention to the following settings under the Online store section in order to keep your store running smoothly:
- Blog posts: A blog post is simply an article that is published on your Shopify store. Shopify has built-in blogging tools so you can reach out to your customers and share valuable information about your business.
- Navigation: This helps you manage menus or link lists to help your customers navigate around your online store easily.
- Preferences: This section has all the settings related to SEO, Social sharing, cookie, and other tracking options.
If you just don’t have the time to do all of these yourself, you can hire a Shopify expert to help you build or redesign your Shopify store to make it look exactly the way you want. It may require some upfront investment, but the benefits can be well worth it.
Step 5: Shipping and Delivery
Shipping and delivery can be a complex process, but luckily Shopify has a number of built-in features to make it easy.
Whether you’re shipping items yourself or using a fulfillment service, it’s important to understand the ins and outs of shipping so that you can get your products to your customers quickly and efficiently.
To learn more about how shipping works, simply head over to this guide on the Shopify help center.
In addition, it’s important to understand the different types of taxes you may need to pay. Depending on your business and location, you may be required to collect and remit taxes.
For more details, read this guide from Shopify.
To set up, go to Settings > Shipping and Delivery. On the Shipping and Delivery page, you will see a section for Shipping rates. Here you can add your shipping rates for different regions.
Step 6: Payments
When you are ready to launch your Shopify store, you will need to choose a payment provider. There are many options available, so it is important to consider your needs before making a decision.
First, think about which countries you want to sell to. Some payment providers only operate in certain countries.
Second, consider what type of payment methods you want to accept.
Finally, compare the fees charged by different providers. And most importantly, you will want to consider the customer support offered by the provider. This is important in case you have any problems with your payments.
By taking the time to compare your options, you can be sure to choose the best payment provider for your Shopify store.
To link your Payment provider, simply go to Settings > Payments in your Shopify admin and select the payment provider that you want to use.
Step 7: Place a Test Order
You’ve set up your Shopify store and it’s time to take it for a test drive.
A test order is a great way to see how your Shopify store works from the customer’s perspective.
Placing a test order will allow you to check out the different features of your store and make sure everything is working properly.
To get started correctly, follow these simple steps from Shopify to place a test order.
Step 8: Launch Your Online Store
Now that you have a Shopify store, it’s time to launch your online store.
This is an exciting moment for any business, as it marks the beginning of your journey to success.
However, before you launch your store, there are a few things you need to do to ensure that everything goes smoothly.
First, choose your Shopify plan.
To do this go to your Shopify admin > Settings > Plan > and click “Choose a plan” to pick the one that best suits your needs.
The Basic Shopify plan is $29 per month, and it’s a good choice for small businesses just getting started with eCommerce.
The Shopify plan is $79 per month, and it gives you access to more features. The Advanced Shopify plan is $299 per month, and it’s best for high-volume businesses.
If you’re not sure which plan to choose, start with the Basic plan and upgrade later as your business grows.
Second, take some time to test your store. Make sure that all the products are ready to sell, correctly priced, photographed well, have accurate descriptions, and that the checkout process is smooth.
Third, remove the password of your online store. It will let anyone browse and shop. You can be done this by navigating to your Shopify admin > Online store > and clicking on “Remove password.”
After that, you can view it at yourname.myshopify.com or your custom domain name.
To do this, just type either of those URLs into your web browser’s address bar and hit enter. Once the page loads, you’ll be able to see how your store looks to visitors.
If everything looks good, then you’re ready to start selling!
Congratulations on taking the first step towards growing your eCommerce business!
A Shopify store is a great way to reach a wider audience and boost sales.
The easy-to-use platform makes it simple to set up and manage your store, and the built-in marketing tools help you promote your products and reach more customers.
Whether you’re new to eCommerce or looking to expand your existing business, Shopify’s free online courses are a great resource.
The courses cover a range of topics, from setting up your shop to marketing and selling products. They’re designed to be easy to follow and understand, so you can get started right away.
So why not give Shopify a try? Click here to start your 3-day free trial if you haven’t tried Shopify yet.