Are you ready to start an email list?
Email marketing is a kind of a high impact deal, a low-cost way of delivering your marketing message to customers and your loyal followers.
If you want to build an email list, your blog provides a great path for it. It also helps you to make a personal relationship with your followers with trust.
But, do I really need this on my blog?
Well, what do you do that Facebook or any social media closes its doors? Or if you got stuck on your profiles? Then how you get your followers back?
Let’s find out how to start an email list as a new blogger in 2020!
Why Start Building an Email List is So Important?
1. Platforms are changing
But, can you control those platforms as you want? If they will change their rules overnight, maybe your all blog traffic can drop by 50% or more!
The point is, we can’t control that social media platforms or even the traffic to your blog. The same thing may happen to Google, Facebook even for Instagram, etc.
The thing is, you can’t get your visitors again and again if you won’t use any method to build a relationship with them.
That’s why you need to have an email list to build a loyal audience around your new blog!
2. The list audience will trust you
Imagine you have posted an excellent how-to blog post. When the post reaches more and helps more people by solving their problems, and they would like to subscribe to your list.
And your next email will land into their inbox, and they will start reading and interact with it with your trust.
3. Money is in the list
This is a famous phrase across email marketing. The majority of most sales are coming from the lists we build around our blog.
The email inbox is the most important thing in everyone’s life and there is a big chance to read emails rather than clicking a link on social media platforms.
The point is once they have subscribed to your list because they like your content and that will help to generate more sales with your words.
4. The email list is yours
No one can access the list that have you build with your blog, and no one can take it away.
If you build the list, that is yours!
Imagine your primary traffic source is Pinterest. If any accident goes on with Pinterest, what is your next source? How can you get your followers back?
But, if you have an email list of over 10,000 people, they are the people mostly who loved your content. Moreover, they will have a long relationship with your blog.
Let’s start building your email list!
Below are my easy-to-follow simple steps to build an email list. Let’s move into the guide!
Disclosure: This free article contains some affiliate links. If you purchase any service through one of these links I may earn a small commission, this is at no extra cost to you.
How to Start Building an Email List
The first thing is you will need to do sign up for an email service.
So, there are popular email services out there offering different features options for our purposes.
First, you can decide what you need and how you’re going to get sign-ups to grow your email list.
There are a few different ways, but one of the easiest ways is embedding a signup form into your current blog posts. At that point, the content is your tool. Great content plus more signups!
Well, If you’re going to start building your email list, Constant Contact is an ideal email marketing tool for bloggers and small businesses.
First, Click here to go to Constant Contact, enter your email adress and hit the yellow “Sign up free” button.
Constant Contact makes it looks easy to create and manage your first email marketing campaign with a 60-day FREE trial.
The 60-day free trial is perfect for start and digging into building your email list with your blog. Just like a test drive! 😉
For international users (outside the US and Canada), your sign up page looks different than the common page. So, they offer the first month free.
When you get started, Constant Contact will ask you for some information about you and your business. Simply answer them all and complete your sign up.
Once you’ve completed the signup form, you’ll be directed to your Constant Contact dashboard. It will guide you about what to do next with building your email list.
Create Your First Email
As, the first step, you can create your first email. To do that click “Create” and choose “Email” from your dashboard.
Constant Contact provides you professional, modern email templates that are FREE to use. You can explore the templates library and able to pick one of your choices. Simply you can customize it according to your needs!
The drag and drop visual editor is super easy to use and navigate once you’ve looked into it. You can use blocks in the editor’s left side to customize your design by uploading your images, text, and even your own videos.
Once you’ve satisfied with your design, click “Continue” to create an eye-catching subject line to grab more and more reader’s attention.
Once you in the last step, you can set the email subject, email list, personalize sender email (from email) with having a click-worthy advantage.
Mainly, the email subject is the most valuable thing you can get more click-throughs!
Sending emails at the right moment can get you more opens and more click-throughs. It entirely depends on your blog content and thing you promote with your email campaigns.
Create Your First Email List
When you wanted to send an Email, You need to decide who really needs your Email. So you can create different types of Email lists to separately on your reader’s interest.
For example, If you’re collecting a subscriber from your site’s homepage you can set to list them to your General interest list.
Otherwise, If you’re collecting a subscriber from one of your category pages such as food or food recipes, they might be more interested in foods so you can send emails separately from your other Email lists.
To create Email lists, Click “Contacts, from the top menu of your Constant Contact dashboard and then click “Add contacts” to import Contacts.
If you don’t have any contacts, just create a new list by navigating to the “Email List” section.
Create an Email Sign-up Form for Your Blog
Growing your list could be the most actionable part of your first email campaign. Once we chose and set up an email service and created a list, we’ve to build it with your blog audience for your blog’s greatness.
Constant Contact provides you simple list growth tools to collect email addresses from your blog readers by using a sign-form to capture their contact emails.
To create a new form, go to Constant Contact dashboard and click on the “Sign-Up Forms” in the top menu and then click the “Create sign-up from” button.
Now, you have to choose which type of sign-up form you need. You can choose a popup, inline form, or a landing page.
Once you choose one, you’ll then be taken to the sign-up form creator page.
This easy-to-use creator will help you to create your sign-up form as you want to add to a blog or website. So, take your time and customize it by adding new input fields and the Email list that you wanted to add your reader’s emails.
Once you have done, click “Publish” to finish your first sign-up form.
Add Your Sign-Up Form to Your Blog
It’s easy to add your final created form to your blog. If you’re running a blog with WordPress, you can add it as a Widget to the blog.
First, back to “Sign-up Forms” and click on the “Universal Code” then copy the code and add it before the HTML body tag on your site.
If you need any help with installing this code, you can check out Constant Contact’s help guide to do this easily.
Once you’ve clearly followed the help article, go to your WordPress dashboard > Appearance > Widgets and add an HTML widget to your sidebar and paste the inline form code you copied to the HTML widget and click “Save”.
Now you readers can use your form to subscribe to your email list.
Constant Contact is more than double the length of most competitors with their 60-day of the trial.
Simply you can set up and start your email campaigns with less effort to grow your blog and your revenue. The best this Constant Contact has a great knowledge base articles and video tutorials to help you in every minute. And the live chat support is also there.
Always do your best to keep your list forever. Because, when you send something not people really need from you, that will be making a reason to unsubscribe people from your list.
So, how do you feel about building an email list to grow your new blog? Let me know your comments below!